Indian vibe-coding platform Emergent was launched only eight months ago, and it now reports that its annual run-rate revenue has crossed $100 million, mainly due to small businesses and non-technical users who have taken up their products.
Author: Aditya Pareek | EQMint
Emergent Surges to $100M ARR as Non-Coders Drive Global App Boom
The company said on Tuesday that within the last month it had doubled its annual run-rate revenue to $100 million, and currently around 6 million users around the world from over 190 countries are utilizing its product. Out of these, 150,000 are paying customers. Emergent’s platform users are claimed to have developed more than 7 million applications.
Almost 40% of Emergent’s users happen to be small businesses, and 70% of the users have never written a piece of code. The users are mostly interested in utilizing the platform to transform the operations that were previously done by spreadsheets, email, or messaging apps into digitized ones, and further build custom software, the co-founder and CEO Mukund Jha said in an interview to TechCrunch.
Emergent witnessed astounding growth at a time when the concept of “vibe-coding,” i.e., AI-assisted software coding, has become popular all over the world. The demand comes mainly from non-technical users who would like to create production-ready apps with the help of natural language processing and AI agents, however, many developers use such platforms to lessen their coding work as well.
The startup’s competitors include Replit, Lovable, Rocket.new , Wabi, and Anything , among others.
Jha said that the major user segment on Emergent consists of developers of business-facing apps such as custom CRMs, ERPs, and inventory management and logistics tools. About 80% to 90% of new projects revolve around mobile apps as the majority of users want software which can be deployed quickly and is easily accessible on the go.
Emergent Launches Mobile App Publishing, Expands Revenue Streams
Jha revealed that Emergent brings in revenue through a combination of subscriptions, usage-based pricing, and deployment and hosting fees, and all three segments are expanding rapidly, and the company’s gross margins continue to improve every month.
“Growth is indeed picking up speed,” Jha shared with TechCrunch. “As the AI models and platforms get better, more users are achieving success.”
Jha further explained that even though consumers and small businesses are the ones currently using the products most, the company has initiated the enterprise offering test phase, and is conducting pilots with “a small number of customers” to get a better idea of their security, compliance, and governance needs.
Emergent’s total revenue from the U.S. and Europe makes up around 70%, but India is the next biggest, as well as the fastest-growing, market for the startup, which has been backed by pricing on a local level that has encouraged small business adoption.
Along with their previously discussed activities, Emergent on Tuesday rolled out an iOS and Android mobile app that allows users to not only create apps but also publish them directly to Apple’s App Store and Google’s Play Store. It is being beta tested, but the users of the app have already created over 10,000 apps, the startup claims.
The app offers functionality to the users whereby they can either type text prompts or talk to AI with their voice in app, site, or platform creation. The startup also pointed out that switching between the mobile app and the desktop version works perfectly without the loss of context or work.
Emergent Raises $70M Led by SoftBank Vision Fund 2 & Khosla Ventures, Triples Valuation
According to Jha, the release of the mobile app exemplifies the platform’s asynchronous, agent-based workflow, wherein users assign tasks to AI and come back later to check the outcomes. He mentioned that since a growing number of users are already accessing the platform through mobile browsers and most of the apps are built for mobile use, it was quite a logical move to extend those workflows to a native app.
The San Francisco-based startup, having a Bengaluru office, came into the limelight in January after raising $70 million in a funding round led jointly by SoftBank Vision Fund 2 and Khosla Ventures, less than four months after the closing of a $23 million Series A. The round tripled Emergent’s valuation to $300 million.
Conclusion
Emergent’s rapid rise highlights the growing shift toward AI-powered no-code development, where non-technical users can build production-ready applications. With strong funding, expanding enterprise pilots, and a new mobile app launch, the company is positioning itself at the forefront of the global AI app-building revolution.
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Source link: Tech Buzz
Disclaimer: This article is not an investment advice and is for educational purpose only
