Author: Aditya Pareek | EQMint | Exclusive interview
At the Plastics Recycling Show (PRS) India 2025, one of the country’s most influential sustainability and recycling platforms, Yash, Director of Ganesha Ecopet Private Limited, delivered a strong message: India’s waste crisis can only be solved through collective responsibility, technological innovation, and a deeper commitment to sustainability across industries.
As one of India’s largest PET recycling companies, Ganesha Ecopet has become a pivotal player in the country’s circular economy landscape. The company is widely known for transforming post-consumer PET bottle waste into a diversified range of high-quality recycled products — including polyester fibres, yarns, fabrics, and most recently, food-grade rPET for packaging, a milestone that positions the company at the forefront of sustainable packaging solutions.
Against this backdrop, Yash’s insights at PRS India 2025 reflect not only the priorities of his company but also the broader shift in India’s manufacturing and sustainability mindset.
Redefining Sustainability: Beyond Buzzwords and Into Measurable Impact
When asked what sustainability means to him, Yash offered a clear, pragmatic definition. For him, sustainability is not a slogan, but a measurable reflection of a business’s environmental footprint.
“Sustainability for me means understanding your business’s overall impact on the environment,” he said. “It includes everything — carbon emissions, resource usage, energy consumption, water use, and the waste you generate as an organization.”
This perspective highlights a larger change in India’s industrial approach. For years, “sustainability” was used broadly without measurable accountability. Today, companies like Ganesha Ecopet are pushing for specificity — quantifying emissions, tracking water usage, implementing renewable energy, and improving material circularity.
Yash’s emphasis on transparent measurement aligns with global shifts in ESG reporting, extended producer responsibility (EPR) frameworks, and environmental compliance standards.
The Rise of Food-Grade rPET: India’s Big Leap in Circular Packaging
One of the most significant announcements from Ganesha Ecopet this year has been the launch of food-grade rPET, a recycled material approved for packaging applications.
This innovation allows PET bottles to return to the supply chain in a fully circular loop — where waste is not merely recycled, but reused in food and beverage packaging, traditionally considered the most sensitive sector for material safety.
Food-grade rPET represents:
- A reduction in virgin plastic consumption
- Lower carbon emissions across packaging value chains
- A major opportunity for FMCG and beverage brands targeting sustainability commitments
- A pathway for India to align with global circular packaging standards
By adopting this technology, Ganesha Ecopet is addressing India’s growing demand for sustainable packaging while reducing landfill-bound waste.
A Message to Young Entrepreneurs: “Solve Real Problems”
Speaking to the next generation of entrepreneurs, Yash delivered a grounded, urgent message: build for the planet, not just for profit.
“It’s high time all of us come together and solve the problems we are facing on Earth,” he said. “The waste crisis is real, and it needs immediate action. Young entrepreneurs must channel their innovation into solving real environmental challenges.”
This message mirrors a broader trend across India’s startup ecosystem. Between 2015 and 2025, the country has seen rapid growth in climate-tech, clean-tech, waste management, recycling technology, carbon accounting, and sustainability-driven ventures. Many founders are now prioritising impact-focused business models instead of chasing hyper-growth.
Yash’s advice underscores the importance of mission-driven entrepreneurship — especially at a time when global sustainability demands are reshaping industries.
Commitment, Integrity, Transparency: The Foundation of Growth
When asked about the company’s success mantra, Yash did not mention technology, machinery, or scale. Instead, he pointed to values. “Commitment, integrity, transparency,” he said.
These three principles, though simple, explain much of Ganesha Ecopet’s industry reputation. As recycling and circularity depend heavily on trust — from brands, regulators, and consumers — transparency becomes essential. Ganesha’s ability to work closely with brands, offer traceability, and ensure consistent material quality has positioned it as a trusted partner across the sustainable materials supply chain.
The company’s operational culture also supports:
- Ethical sourcing of waste
- Fair and safe labour practices
- Responsible processing
- Reliable quality assurance in rPET products
- Long-term partnerships with sustainability-focused brands
In a sector where accountability is vital, these values differentiate Ganesha Ecopet.
Why PRS India 2025 Matters: A Hub for Collaboration and Industry Alignment
PRS India has become a key event for companies across the plastic, recycling, packaging and waste-management ecosystem. For Ganesha Ecopet, participation goes far beyond exhibition.
“We are here at PRS to showcase our products to like-minded people and anyone in the sustainability industry who wants to bring a change,” Yash said. “It’s also about networking, connecting, and collaborating with peers.”
PRS India brings together:
- Polymer producers
- Recyclers
- Packaging companies
- Machinery manufacturers
- Sustainability consultants
- Waste-management partners
- Government stakeholders
This makes it a crucial platform for aligning the industry toward India’s circular economy goals, including the Plastic Waste Management Rules, EPR compliance, and sustainable packaging mandates.
A Message to EQMint’s Audience: “Choose Sustainable, Save Our Planet”
In his message to EQMint’s sustainability-focused readers, Yash kept it direct and powerful: “Choose sustainable, save our planet.”
This call to action reflects a foundational belief: circularity is only possible when businesses, consumers and policymakers make conscious decisions. Every PET bottle recycled and every sustainable product purchased contributes to a cleaner, more resilient future.
Conclusion: Ganesha Ecopet’s Role in India’s Circular Future
Ganesha Ecopet’s presence at PRS India 2025 underscores the company’s growing influence in India’s recycling and circular manufacturing landscape. Through innovations such as food-grade rPET, transparency-driven operations, and value-based leadership, the company is helping reshape India’s approach to waste and sustainability.
Yash’s message — to entrepreneurs, businesses and consumers — reflects a defining truth: solving the waste crisis requires collaboration across industries and communities. As India continues to push toward circularity, companies like Ganesha Ecopet will play a crucial role in shaping a more sustainable, resource-efficient future.
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