Author: Nishtha Mehrotra | EQMint
Sun Pharmaceutical Industries Ltd. has announced the elevation of Abhishek Pareek to DGM – Marketing | Marketing Head – CVD, placing him in charge of marketing for the company’s cardiovascular disease (CVD) portfolio.
In his new role, Pareek will focus on strengthening the company’s cardiovascular brands through strategic marketing initiatives, brand growth and marketing excellence. The appointment comes as pharmaceutical companies continue to focus on strengthening their presence across key therapy areas in India.
Focus on CVD Marketing
Pareek’s new mandate includes driving brand growth, marketing excellence and portfolio strategy for Sun Pharma’s CVD division. The cardiovascular segment remains an important area for the company, with Sun Pharma highlighting its strong position among cardiologists in India.
The elevation has also received congratulatory responses from industry professionals on LinkedIn, reflecting the significance of leadership movements within India’s pharmaceutical marketing sector.
Sun Pharmaceutical Industries Ltd. is one of India’s leading pharmaceutical companies, with a global presence across specialty and generic medicines.
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